Paris

Paris



My connection with Paris began in 2005 when I was a student at the Institut Français de la Mode. I formed close ties with this city, strengthened over time by the Parisian friends I’ve made. Of course, I had been to Paris many times before, visiting like a traditional tourist. But it was through experiencing the city with its residents that I learnt then to see Paris through Parisian eyes, my friends’ eyes.

I learnt the art of flânerie, understood their visceral addiction to culture, literature and poetry. I enjoyed their way of talking (a lot) with wit (at times being naughty) and their inimitable sense of style.

I now wish to return to Paris every year, not because the city evolves much. Rather, it may be its very timeliness that is so appealing. It is aesthetically beautiful, elegant, and romantic. This maximally walkable city is the perfect place to let your mind wander. Quietly soak in its culture, allow its charm to infuse your senses. No wonder Paris is where the concept of flânerie was born.


  • Essentials :

  • 01

    Get lost. After all, that’s where the concept of the Flâneur is born. So let’s practice!

  • 02

    Moving around. You can rent a bike to get around but it can be a risky business as Parisians are quite crazy drivers. The most efficient way to get around town is the subway.

  • 03

    Coffee. If you ask for a coffee, it’s served black. Crave a “latte”? Then order a “café crème”. If you’d like an espresso with a smidge of milk, ask for a “noisette” (which translates to “hazelnut”, probably because of its color).

  • 04

    Have a break. Parisians love to take a break for lunch even it means they’ll end up finishing their day very late.

  • 05

    La Parisienne. For your look, don’t try too hard: the norm is the famous French “effortless chic”, although it requires quite some work… But one rule: keep it simple, not too much make up (but you can’t go wrong with red lipstick) and don’t over-accessorize. For a full course on “how to be a Parisian”, check out our recommended book (see We read).

  • 06

    Parisians are culture freaks. They love going to museums, theatre, concerts. They love to read, see them tucked into books while riding the subway. There are bookstores on almost every corner, so buy something new to read and blend in!

Wheat fields on the Place Vendôme

Paris - 25 October 2016

Paris place Vendome bles Chanel
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S-Crew's version of whom the Parisiennes really are

Shopping :

The city is a shoppers’ paradise, but the trendiest shops can be found in:

  • The Haut Marais (3rd-4th) with rue Charlot/rue de Bretagne/rue Perrée/rue de Saintonge…, currently one of the most sought-after areas, attracting celebrities from all over the globe
  • Rue de Charonne (11th), behind the Bastille, with its village vibe
  • Rue de Marseille/Rue Beaurepaire/Canal St Martin (10th), bobo Paris
  • Rue de Grenelle (7th), on the posh Rive Gauche